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Francesca Hume
Search Lead
Search Lead
Francesca makes brands easier to find and harder to ignore. She keeps search and paid channels tuned to client goals, turning visibility into pipeline and pipeline into revenue.
Francesca's posts
Blog
1 min
16 July 2026
From keywords to entities: Why SEO now depends on brand.
Blog
1 min
9 July 2026
Your social search data is in. Here’s what to do with it.
Blog
2 min
18 June 2026
What Ask YouTube reveals about Google’s understanding of video.
eBooks
1 min
3 June 2026
SEO in an AI world.
Blog
1 min
28 May 2026
Google Marketing Live 2026: Everything that actually matters.
Blog
1 min
28 May 2026
Google Marketing Live 2026: What it means for your Google Ads campaigns.
Blog
1 min
22 May 2026
Google I/O 2026: What the AI Search updates mean for your organic visibility.
Blog
1 min
24 February 2026
ChatGPT SEO: How to optimise your website to rank on ChatGPT.
eBooks
1 min
18 February 2026
Creating new website pages: A basic SEO checklist.
Blog
1 min
30 June 2025
Navigating Google AI Mode: 6 changes you should expect.
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